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If there's one thing that distinguishes the REDD brand, it's our color stories—painstakingly reconstructed anecodes about Robert Redd's life, based on evidence and accounts contributed both by him and the people he called friends. Maybe you've checked them out our Adventures in Color page, or read one of them on the hang tags that accompany our knit shirts. If that's the case, and you want to learn more about the Legend of Robert Redd, then we've got good news: Following several months of additional research, our team is preparing to roll out a new round of updates to the old stories, featuring a more in-depth look at Robert's life and times.
For now, throughout the next few posts, we'll lead you through a few examples of what's to come. Drawing from sources as diverse as photographs, blueprints, and Robert's old college-era notebooks, we've assembled dramatizations of key events in his life—and found a color pair to match. In a folio containing Robert's accounting ledgers and other financial record books, for example, we discovered an unusual document: a carbon copy of a cancelled check, issued by Milton Hershey to the White Star Line for a first class stateroom on the RMS Titanic.
Portrait of Milton Hershey.
Robert Redd had visited Hershey in Pennsylvania in 1913, a year after the maiden voyage of the ill-fated luxury liner, to discuss the foundation of a philanthropy trust. During his visit to Hershey's company town, Redd remarked that the enormity of the chocolate entrepreneur's achievements was testament to the value of honest, diligent effort. "Just look what a man can achieve," he is said to have remarked, "with a strong work ethic, a can-do spirit, and a refusal to quit." Hershey had shaken his head, laughing, and told Robert not to discount the role that luck plays in good fortune. It was his wife Kitty's illness, after all, that had led Hershey to cancel their reservation on the doomed ocean liner the year prior. A minor disappointment, Hershey said, but just as instrumental to the endurance of his ventures as his many years of hard work. As Redd left, Hershey gave him a copy of the room deposit check as a memento of their conversation.
We've rendered the account with the colors Chocolate and Ocean Blue, thus representing the Hershey success story: a mixture of industry and serendipity.
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Robert Redd, LLC is honored and delighted to announce that it will serve as the main sponsor to the 2010 Foxfield Spring Races. And we at REDD like to believe that the partnership would have made Robert proud. Although he passed before having a chance to witness the first Foxfield race in 1978, Robert Redd was a great patron of the steeplechase, having attended hundreds of races in America and Europe in his lifetime—and according to legend, winning a small fortune doing so.
Needless to say, we are pleased to carry on the tradition. So what does this mean for you, the customer and/or Foxfield patron? First and foremost, we'll be offering 20% off on all REDD products up through the day of the event—just use the promo code "foxfield" on our checkout page. Simple, right?
Of course, part of the fun of attending Foxfield—or any steeplechase race, for that matter—is figuring out what to wear. You already know that the standard get-up for a gentleman at the races includes a collar and tie, but if you're looking to distinguish yourself, one of our classic REDD knits will be more than sufficient. We've picked out some colors below that are best suited to the event—check them out at our official Foxfield page, and keep an eye on that space for future developments.
Looking for us at the races? On race day, you can find us at the following locations:
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1. Pristine
Polos: Our gentlemen’s wear features crisp, striking combinations of colors—without a conspicuous brand logo.
2. Classic
Cuts: Four distinguished styles, each fitting for the occasion.
   
3. Premium
Cotton: REDD uses only the best product for its knits—namely, long-fiber Peruvian Pima cotton.
4. Free
Exchanges: Customers can exchange any product for one of equivalent price, without charge—we’ll even cover your shipping costs.
5. Free
Gift-wrapping: Now that you’ve found the perfect present
for the gentleman in your life, let REDD do the legwork for you and wrap it up
in advance.
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Holiday Kickoff
By Lizzie
12/1/2009 8:59:00 AM
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New Styles and Colors plus Free Shipping through Friday December 4th!
The new Doering style is made in the REDD Sporting Fit, a slightly more generous cut than our Classic Fit. It comes in Navy, Twilight, Robin's Egg, White, and Tomato.
Free Shipping on FedEx Ground through 12/4/09; just Enter REDDShip121 in the promotional code field at checkout.
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